Should My Displays Be Temporary or Semi-Permanent?
If you’re launching a marketing campaign for retail stores, you’re probably thinking about the product displays you need. These displays can be incredibly useful for drawing customers to your products and convincing them to buy – without a pushy salesperson standing around. Retail displays come with all kinds of customization elements, and one of the first things you’ll need to decide is if you want your displays to be temporary or semi-permanent. Here are the benefits for each:
Temporary displays are for short marketing campaigns (think: three months or less). They are often crafted from cardboard or another affordable material and are lightweight enough to tote around to different parts of the store. These displays can also be highly customized to your campaign and the season since they will be used for such a short period.
If you’re interested in running a longer marketing campaign and having your displays in retail stores for a more significant amount of time, then it’s crucial to invest in high-quality semi-permanent displays. A semi-permanent display is designed to last for up to a year in retail stores and is often crafted from a high-quality material such as styrene, acrylic, or PETG. It may also include functionality that allows you to switch out sales and other promotions throughout the months and personalize the display for the seasons.
Sunbelt Displays Produces Temporary and Semi-Permanent Retail Displays
You’ll be pleased with the temporary and semi-permanent retail displays that Sunbelt Displays produces for businesses throughout the country. We can also advise you on the right type of display for your specific marketing campaign. To learn more about our displays, or to request a free estimate for your project, contact Sunbelt Displays today.