How to Make Your Retail Point of Sale Display Stand Out From the Crowd

Retail Point of Sale DisplayA retail point of sale display is one that is positioned at or near the registers at a store, inspiring customers who are finishing up their shopping to pick up your product and buy it. In order to do so, your display must pique their interest because it will be competing with other displays and promotions.

So, how can you create a point of sale display that truly stands out? Here are some options:

  • Use a bright and bold design – Get creative about your display so that it doesn’t look the same as everyone else. To stand out, consider a funky shape, striking lettering, or bright colors.
  • Include a call to action – One way to encourage sales is to create a commanding call to action onto your display, like adding urgent “Buy Now!” verbiage.
  • Make it personal – By personalizing your product, your potential customer can begin to see themselves using what you’re selling. For example, if you’re selling an energy drink, put wording on the display that calls out a specific scenario your ideal customer might face (i.e., “for your next afternoon meeting”).

Sunbelt Displays, a leading display fabrication company, can produce stunning retail displays for your business. We have been manufacturing displays for more than 20 years, so you can trust that we understand how to construct displays that stand out and turn casual browsers into paying consumers. Whether you need POP displays, countertop displays, food and drink displays, cell phone displays, gift card displays, or anything else, we can help with our expert services that go above and beyond. We can customize every aspect of your displays, and since we also have full-service digital printing capabilities, we can also incorporate any visuals you need.

If you’d like to discuss how we can help your retail point of sale display stand out from the crowd, contact Sunbelt Displays today. We’ll be happy to answer your questions.

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Sunbelt Displays has earned numerous positive reviews for our outstanding service. Read about our customers’ pleasant experiences working with us, then contact us today to learn how we can meet your retail display goals. 

“Sunbelt is an invaluable asset to my business. I appreciate our partnership on many levels. Honest, trustworthy, flexible, intelligent, hardworking, dependable – these are all qualities embodied throughout the organization, from the executive level to the shipping team. Their ability to help improve and develop designs, while thinking “outside the box” is unparalleled. I enjoy our collaboration on projects. They continually focus on providing the best quality in the requested time-frame. The attention to detail not only in production but also in packing, shipping, and other project requirements is greatly appreciated. It’s wonderful to know they have my, and my client’s, best interest at heart. There is no better partner an organization could ask to have in their corner!”

Angi V.

“Sunbelt is a premier partner in the industry. Their prompt responsiveness and consistent support from the beginning to the end of each project makes them a go-to vendor for both simple and complex project solutions.”

Jimmy F.

“I have been a customer of Sunbelt Displays for years and it is always a pleasure working on current and new projects together for all our brands. Working with Sunbelt Displays is a true partnership, always delivering the highest quality, quick turnaround, and professional service. Highly recommended!”

Leon K.
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