Why You Should Consider a Sidekick Display

You want a display to stand out so that customers pause, peruse the displayed merchandise, and are inspired to purchase your products. A sidekick display is a terrific marketing tool that allows you to facilitate more conversions with ease. It provides just the right kind of visibility, encouraging impulse buys and more interest in what you’re selling. After all, that’s the entire point behind a display, isn’t it?

What Does a Sidekick Display Do?

A sidekick display—also sometimes referred to as a “power wing” or display sidecap—is a flexible type of visual merchandising display that hangs off of a wall, aisle, or endcap display. Sidekick displays are an ideal form of advertising, as they allow you to frame your product in the most attractive light possible and grab attention right away. Some of the reasons you should consider a sidekick display for your retail store or business include:

  • Its location, hanging on the sides of an endcap display, provides a premium spot within arm’s reach of your customers. Research has shown that customers are more likely to pay attention to these areas of a retail environment and be encouraged to purchase something that’s easy to grab, so this space is a business opportunity that shouldn’t be ignored.
  • It maximizes your retail store’s floor space, as it won’t take up any extra room or require your customers to navigate around it when shopping.
  • You can be as creative as you wish with the display, providing interactive demos, samples, and more to engage customers that otherwise wouldn’t have considered your product in the first place.

Why Partner With Sunbelt Displays?

If you’re thinking of investing in a powerful marketing tool like a sidekick display, chances are you’re looking to improve your business’s bottom line. That means you want the best company for the job, someone you can rely on to understand your vision and produce a stunning centerpiece for your sales floor. Sunbelt Displays is a top-tier display fabricator that has been serving businesses for more than 20 years, and have extensive experience designing and manufacturing sidekick displays that are eye-catching, effective, and durable. Available in various material options, including acrylic, polycarbonate, and cardboard, our retail displays can be customized from top to bottom to meet your unique needs.

What’s more, you’re sure to be impressed with the speed and photorealistic image quality we can achieve with incredible industrial printing technologies. Using state-of-the-art printing presses with high-definition capabilities, we can create entirely custom displays that will stand out in all the right ways. Enjoy perks like a wider range of colors, more intense tones, better detail, and more, on both rigid and flexible substrates.

Contact Us Today

The sooner you put your display to work for you, the sooner you’ll be reaping the benefits of these amazing marketing tools. If you’d like to request a quote for a sidekick display project for your business, contact Sunbelt Display today. One of our friendly representatives would be happy to walk you through our process and answer any questions you may have. See for yourself why we’re the visual merchandiser preferred by businesses large and small throughout the nation.

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