Custom POP Displays for Launching New Home Improvement Products in Club Stores

When it comes to launching a new home improvement product, visibility is everything. You can have the most innovative tool, efficient lighting solution, or high-quality paint, but if shoppers don’t notice it, sales won’t take off. That’s where custom POP displays come in. Designed specifically for club stores—where bulk buying and eye-catching presentation matter—our displays help brands make a powerful first impression and drive product success.

Why Club Stores Require Unique POP Displays

Club stores like Costco, Sam’s Club, and BJ’s Wholesale operate differently from traditional retail spaces. Shoppers expect bulk deals, high-value purchases, and an engaging shopping experience. Unlike standard stores that rely on shelves and aisles, club stores use expansive floor space, which means custom POP displays need to work harder to capture attention.

Here’s what makes club store displays unique:

• Size & Scale – Displays must be large and sturdy to hold bulk-packaged products.
• High-Impact Design – Bright colors, bold branding, and engaging visuals are essential for standing out.
• Durability – These displays need to last for weeks or months while withstanding high foot traffic.
• Interactive Elements – Many successful displays include demo areas, QR codes, or video screens to engage customers.

By tailoring point-of-purchase (POP) displays to these factors, brands can create an in-store experience that educates customers, encourages interaction, and ultimately increases sales.

Custom POP Displays for Home Improvement Product Launches

Launching a home improvement product in a club store means competing with hundreds of other products for shopper attention. The key to success? A custom-designed POP display that turns heads and convinces customers they need your product in their next DIY project. Here are some solutions to consider:

End Cap Displays for Maximum Exposure

End cap displays—those positioned at the end of aisles—are prime real estate in club stores. A well-designed custom POP display in this location can introduce your new home improvement product to customers before they even reach the aisle.

Pallet Displays for Bulk Purchasing

One of the best ways to showcase a home improvement product in a club store is through pallet displays. These full-size, stand-alone displays allow for bulk stacking while keeping branding front and center.

Interactive Displays for Hands-On Demonstrations

For club stores, interactive POP displays offer an opportunity to showcase product benefits in real time. Imagine a smart thermostat with a touchscreen demo or a power drill display that allows customers to feel its ergonomic grip. These interactive elements drive engagement and help customers make informed purchases.

Shelf Talkers & Signage for Key Selling Points

Not all club store displays need to be large structures. Shelf talkers—those small signs attached to shelving—are great for highlighting product benefits, promotions, or comparisons with competitors. They work well alongside larger displays or on existing shelving.

Designing a Winning POP Display for Club Stores

A successful custom POP display for home improvement products isn’t just about size and placement—it’s about creating an experience that draws in customers and convinces them to buy. Here’s how to do it:

• Tell a Story – Highlight how your product solves a problem or makes DIY projects easier.
• Use High-Quality Visuals – Showcase the product in action with professional imagery.
• Keep Branding Consistent – Use your brand colors, logo, and messaging throughout the display.
• Incorporate Calls to Action – Phrases like “Try It Today!” or “Limited Time Offer!” can drive urgency.

When executed correctly, these elements work together to transform a simple product showcase into a high-performing sales tool that attracts attention and encourages impulse purchases.

Elevate Your Home Improvement Branding With a Custom POP Display

Launching a new home improvement product in a club store is a major opportunity—but only if customers notice it. That’s where we come in. At Sunbelt Displays, we design high-impact custom POP displays that draw shoppers in, educate them on your product’s benefits, and ultimately drive more sales. Whether you need bold pallet displays, interactive end caps, or compelling signage, we create solutions tailored to your brand’s success.

Let’s turn your product launch into a retail success story. Connect with us to bring your vision to life!