Countertop Display Stands That Increase Cross-Sells in Automotive Retail
For automotive companies, a showroom, a car show, or a service shop is the perfect place to get customers’ attention. They already have cars on the mind, and they’re already willing to spend. But how do you get their attention, and when’s the right time to make your pitch? For companies selling car parts, services, or accessories, the countertop display stand might be the perfect option for you.
Let’s review why countertop display stands are so effective and whether they’re right for your business.
How Countertop Display Stands Offer Cross-Selling Potential
At Sunbelt Displays, we work with all types of businesses in the automotive industry. Whether you’re selling services, parts, vehicles, or accessories, you need custom displays to stand out and attract attention. And countertop display stands can be especially useful for that purpose, helping you pick up customers as they’re preparing to make another purchase.
Here are a few reasons that these displays are so consistently successful:
- They capitalize on impulsivity – When customers reach the counter, it’s a moment when they pause and take stock. They’re especially susceptible to impulse purchases at this point, which is an ideal opportunity to promote your products or services.
- They get your customer’s attention – In today’s crowded visual environment, it’s harder than ever before to get your customer’s attention. Countertop display stands are three-dimensional and highly visible at eye level, perfect for making your customer take notice.
- They build brand awareness – Display stands aren’t just an opportunity to offer up products or information. They’re also a fantastic way to communicate your branding to your target audience, in an environment where customers are primed to remember your business.
3 Options for Your Countertop Display Stands
Your niche in the automotive sector will play a big role in how you can best take advantage of countertop displays. Small car accessories and care products may be best-suited for a fast sale, but there are lots of other opportunities for services and high-end products. Let’s review a few ways you can make the most of countertop visuals:
- Brochure holders – For automotive services, you want to be the first stop for a customer needing help. Countertop brochure holders can be an excellent way to maximize your visibility, selling your services at the same time that customers are making another purchase.
- Product shelves – Small car care accessories are perfect for countertop display stands, especially in easy-to-access product shelves. You want to make it effortless for customers to check out your items and grab them a moment later.
- Acrylic displays – For bigger-ticket items, like in-car electronics, an acrylic display box can truly shine a spotlight on your product. As a countertop display stand, it can easily incorporate interactive features, lighting, and other dynamic functionality to emphasize your product beautifully.
Custom Visuals With Sunbelt Displays
Whether you’re looking for high-end display options or cost-effective stands for your products, you can explore all kinds of custom retail displays with Sunbelt Displays. From design to fulfillment, we can help with every stage of the process while bringing you high-quality printing, crisp colors, and innovative display solutions.
Plus, our manufacturing facility is located right here in the USA, which means we can offer fast turnarounds to better suit your needs. That’s not limited to countertop display stands, but includes all of our retail displays.
We pride ourselves on competitive pricing, versatile and robust displays, and eye-catching visuals, all backed by exemplary customer care. For automotive businesses, we make it easy to cut through the competition and attract customers’ attention.
Get custom countertop displays that showcase your products and services. To find out more about your options, contact Sunbelt Displays.