Countertop Display Stands for Promoting Car Care Kits in Automotive Retail

Whether your company sells pre-packaged car care kits or individual items for car maintenance, countertop display stands can help you get your items directly into customers’ hands. That’s especially true in automotive retail environments. Often, customers are looking to pick up big-ticket items, but it’s easy for them to overlook car care merchandising. When your products are strategically placed and marketed, it helps them stand out immediately to prospective buyers.

What does that mean? Let’s take a look at how countertop display stands can work to your advantage, as well as some of the different display options available from Sunbelt Displays.

Why Countertop Display Stands Work for Car Care Kits

For car care products, your customer has to be in the right headspace to pick up these items. While shoppers in an automotive retail environment are primed to buy car care products, it’s also about attracting their attention at the right time. It’s why countertop display stands can be the perfect answer for your company. For car care products in particular, here’s how these displays can deliver results:  

• They offer excellent visibility – Countertop display stands are ideal for smaller-scale items, which may otherwise get lost in the mix of an automotive retail environment. They’re especially effective when they are placed near checkout, which helps to redirect a potential customer’s attention right to your products.
• They encourage impulse buys – When you want an impactful delivery method for these sorts of grab-and-go items, countertop stands are the way to go. And car care kits are the perfect impulse purchase. They’re cost-effective and ultra-practical, which means customers can feel great about picking them up at the very last minute.
• They boost your relationship with customers – For car care in particular, it always helps to be a trusted brand. It means that customers know that your products will get results and won’t harm the finish or look of their vehicle. Countertop displays are ideal for cultivating a recognizable brand, giving customers another reason to reach for your products.

3 Ideas for Countertop Visuals

With countertop display stands, you’ll find countless ways to showcase your products, but each of these options can serve different functions. At Sunbelt Displays, we work with companies to find the right visual solution to serve your needs, with different displays that enhance your branding and your products.

Here are just a few different ideas for your countertop displays:

• Acrylic displays – This type of display can be customized in all kinds of ways to highlight your products and build trust with prospective customers. It can incorporate interactive elements or showcase a range of products for excellent cross-selling potential.
• Brochure holders – Alongside your car care kits, brochure holders can help you build deeper relationships with current and prospective customers. You can use them to deliver information on loyalty programs, car care tips, or other products and services you offer.
• Cardboard cutout standees – When you want to emphasize the grab-and-go potential of your products, cardboard cutout standees are a great way to do it. They emphasize your branding while making it quick and easy for your customers to pick up items and add them to the cart.

Contact Sunbelt Displays Today

Choose quality and custom displays, reliable turnarounds, and impeccable customer service from Sunbelt Displays. For automotive companies seeking countertop display stands or other visual solutions, you can just contact us today.